Maybe you would never have considered pajamas as a holiday money saving opportunity…but this holiday season, that is exactly what everyone’s  favorite sleepwear is turning out to be.  The popularity of pajamas as gifts is climbing, especially with the rising costs of heating and clothing.  Many families are lowering the thermostat this winter, resulting in parents and children bundling up at night.  As for daily wear, teens and tweens are wearing pajama pants as daywear.  (And of course, we at The Pajama Company, love that!)

Many families aren’t able to afford purchasing those “just for fun” gifts, so they are turning to pajamas to fit that need.  The wide variety of styles and designs available practically ensure that parents can find pajamas that reflect the personalities and interests of their kids.

In addition to pajamas being a popular item this holiday season, pajama-centric activities are also seeing an increase.  Instead of traveling this year, or putting expense into extravagant decorations and meals, families are spending time getting into their pajamas to bake cookies, cakes and other holiday treats.

Parents and kids are donning pajamas for family DVD nights, for family bedtime story nights, for game nights.  We love “Pajama” nights.  Some popcorn, pizza, warm apple cider and classic holiday movies can make a perfect evening at home.  Pajamas are turning into this year’s big holiday money saver and fun maker…who knew?