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How To Turn Your Pajamas Into A Fashionable Outfit

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Now that stars like Rihanna and Salma Hayek have been spotted looking stylish in their pajamas, there is no question that pajamas outside of the house is a fashion trend. And why shouldn’t it be? Pajamas are comfortable, lightweight and flattering.

If you can’t get your hands on Rihanna’s Pucci pajamas, there’s still hope. We have tips to help you make this trend your own and examples of how to do so with pieces from our collection.

To turn your sleepwear into street wear, just follow these three rules:

Rule #1 Wearing pajamas out of the house is not an excuse to look sloppy. Take a shower, do your hair and make-up and make sure your pajamas are clean and freshly ironed.

Rule #2 Pair your pajamas with non-sleepwear accessories like heels or sandals or a classic blazer or cardigan.

Rule #3 Be creative!

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Here are a few examples using items from our own collection.

Pair these Navy Toile Classic Flannel Pajama Pants

with a navy blue sweater (like this one from stylebop.com)

and blue flats (like these from Steve Madden)

Complete the outfit with accessories like a scarf or bracelets.

Roll up the legs of these pajamas to the length of a cropped pant.

Pair with a black tank top and denim shirt (like this one from Lands End)

And red wedge sandals (like these from TOMS).

How do you style your pajamas?

Rihanna Wears Pajamas On The Red Carpet

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Another celebrity traded the designer dress for designer pajamas on the red carpet. Superstar Rihanna showed up for the world premier of her new film “Battleship” in Tokyo on Tuesday in her pajamas.

Of course, these weren’t just any pajamas that she pulled from her closet. The singer wore blue and gold metallic pajamas from Emilio Pucci’s Autumn Winter 2012 collection. To transform the pajamas from sleepwear to evening wear, Rihanna paired them with nude heels and long elegant earrings to complete the outfit.

For those keeping track at home, Rihanna makes the third celebrity we have caught dressing up pajamas. (See: Rachel Roy and Selma Hayek)

Will you be joining in on the trend?

Five-Year-Old Suri Cruise Wears Pajamas To Dinner (So What??)

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The twittersphere was all worked up last week over the news that Katie Homes brought her daughter Suri to dinner wearing pajamas. According to dad, Tom Cruise, the 5-year-old Suri has her own sense of style and chooses her own outfits.

So did the celebrity kid, who was out to dinner with her mom and grandmother, decide to make a style statement following the leads of fashion icons Rachel Roy and Selma Hayek who were recently seen dressing up their pajamas? Doubtful. (Uh, she’s five. Remember?)

Our guess is Suri chose pajamas for the same reason many of us adults do; they’re comfy, cute and unique.

To turn her pajamas into an outfit, Suri paired heart print capri pant and top with a purple jacket and silver flats.

Some moms are still upset about Suri’s style choice or her mother’s allowing her daughter’s fashion freedom. A writer on babycenter.com points out that mom, Katie Holmes, had an opportunity to bring Suri a change of clothes after their afternoon activity.

But is it really that big of a deal for a 5-year-old to go out in pajamas? What do you think?

Salma Hayek Wears Pajamas In Public

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One may be a fluke, two a coincidence. But three makes a trend.

Yesterday Salma Hayek joined the ranks of style icons turning pajamas into daywear fashion. And we couldn’t be more thrilled!

On Tuesday, Hayek was spotted walking through LAX airport wearing beautiful grey and red polka dot silk pajamas. To upgrade her pajamas from sleepwear to daywear, she paired them with a black cardigan, red and white heels and a black bag.

Now that we’ve seen fashion designer Rachel Roy on the red carpet in pajamas, Swedish fashion blogger Elin Kling shopping in her pj pants and even Lucky magazine weighing in on pajama style, we can proclaim pajamas in public is officially a fashion trend.

So give it a try, and send us a picture!

Save On Pajamas At Pajama A Day

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We have good news for anyone who likes a good old fashion sale:

The Pajama Company has launched a new daily deal website, PajamaADay.com. Each day on Pajama A Day we feature one pajama that is deeply discounted, often 40 or 50 percent off. But the catch is, it’s only discounted for 24 hours and then it goes back to its regular price.

If you prefer not to buy your pajamas full price, check out Pajama A Day each day or sign up for our Pajama A Day daily sale email.

Shop with Pajama A Day and save.

The daily deal for March 12th at PajamaADay.com: 50% Off “Chilly Owls” Thermal Pajamas from PJ Salvage

Pajamas Made In America

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“Where are your pajamas made?”

That’s the question we hear most consistently from our customers, and one we are excited to discuss. Like many Americans, we look for opportunities to support the American worker and American entrepreneur and we consider the environmental impact of foreign imports. We also strive to be transparent in everything we do at The Pajama Company.

That’s why we’re proud to tell our customers about the three brands we carry that produce 100 percent of their merchandise in the United States:

Bedhead

Be As You Are

The Cat’s Pajamas

In addition to these American made pajamas, we carry gift pillows that were also produced in America. You can find all our Made in America items at The Pajama Company.

Is the “Made in America” label something you consider when making a purchase?

This Bedhead pajama is made in America

Five Ways To Celebrate Valentine’s Day In Pajamas

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Whether you are spending this Valentine’s Day with a loved one or on your own, there are plenty of ways for you to celebrate while wearing your favorite item of clothing (that would be pajamas, of course!).

1. Make some popcorn and curl up on the couch with your favorite classic romance movie.

2. Crawl into bed early with your favorite book.

3. Nothing beats cooking in pajamas. Make your favorite Valentine’s Day treat (our favorite is banana bread!)

4. Pajama dance party! This song will get you started: The Pajama Song.

5. Celebrating with a group? Have a pajama game night. Play your favorite board game or make up a game of Celebrities or Charades.

Valentine’s Day Gift Inspiration (FOR HER)

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In need of some Valentine’s Day gift inspiration? Here are five unique gift ideas for the woman in your life.

1. Hearts Women’s Plush Robe – Wrap your loved one in plush softness in this allover hearts print robe. The short length pink robe with black contrast stitching is made of 100% polyester microfiber.

2.”Addicted to Love” Women’s boxer – Put a spell on someone this Valentine’s Day with this “Addicted to Love” women’s boxer, decorated with “love potion” potion bottles. This pretty pink boxer is 100% cotton and has an elastic waist with drawstring.

3. “Beauty Queen” Eye Mask – Treat your beauty queen to some beauty sleep this Valentine’s Day with this glittery pink eye mask.

4. “Eiffel” Classic Flannel Pajama – Ok. So you’re not going to be able to take her to Paris this Valentine’s Day. But this pajama is the next best thing. This pretty pink flannel pajama is decorated with Eiffel towers and flowers and has a classic blue piping.

5. Perfect Pink Throw – Wrap her in incredible warmth and comfort with this luxuriously soft pink blanket.

Place your UPS Ground Shipping order by 10 a.m. (EST) Thursday to ensure delivery by Valentine’s Day.

Valentine’s Special #MaternalHealthMonday

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Sadly, in 2011, for many women around the world, the basic right of bringing a child safely into the world remains a luxury. In fact, today a woman will die every 90 seconds from complications of pregnancy.

That startling fact is why The Pajama Company has chosen to partner with Every Mother Counts, a non-profit advocacy organization focused on increasing education and support for maternal and child health around the world. Today we are donating 10 percent of our sales to Every Mother Counts.

Read more about how you can help make child birth safe for all women at EveryMotherCounts.org and learn 10 facts about Maternal Mortality.

Shop for your Valentine’s Day gifts today and support women around the world at the same time.

"Hearts" Women's Plush Robe; Available in S, M, L, XL

Share Valentine’s Day With Everyone You Love With The Grab Bag

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At The Pajama Company we believe Valentine’s Day is the time to celebrate everyone you love, whether that’s a spouse, partner, friend or relative. That’s why we are sharing our favorite family tradition, the Valentine’s Day Grab Bag. It’s a Valentine’s Day gift and a game.

Here’s how it works.

Step 1: Choose one of our three options of Be My Valentine Grab Bag: $50, $75 or $100.

Step 2: Gather a group of family or friends on February 14.

Step 3: The youngest person in the group reaches into the grab bag and pulls out a gift. Eyes closed!

Step 4: That person who pulled out the gift has to then decide who in the group is most suited for that gift and then give it to that person. (For example, Susie pulls out a chocolate bar and decides that since Aunt Betty is a total chocoholic that she will give the bar to Betty.)

Step 5: The next youngest person in the group takes the next turn and repeats step 3 and 4. Continue until all people have a turn or until all the gifts are handed out.

All Valentine’s Day Grab Bags come with this 100% cotton specialty pillowcase packed with goodies to share.